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What is DIRRTE?
MINDSET
DIRRTE is a MINDSET! Whether your starting out with your first car or onto your seventh supercar, DIRRTE means you are reaching for what's next. It's a mindset of abundance and "pay it forward". It means you're trying to elevate your life so you can elevate those around you! It's a mindset that you can achieve anything you want in life and you show the world through your car, regardless of your current automotive ownership level!
FEELING
DIRRTE is a FEELING! It's the feeling when you turn around in the parking lot to look at what you have started to create. It's a feeling of accomplishment. It's the feeling of doing something different than others and leaving your mark on the world! It's a feeling that sometimes makes others uncomfortable! It's a feeling of success and progress!
COMMITMENT
DIRRTE is a COMMITMENT! It's a commitment that as you more forward and progress, you cheer on those around you trying to do the same. It's a commitment that as you reach new heights, you share your ladder climbing successes with others. It's a commitment to be honest and true to yourself, your family, and your ride. It's a commitment to be DIRRTE throughout your life!